Doug Poppen has more than 20 years of marketing & communications accomplishments leading and consulting B2C and B2B challenger brands. Prior to joining Homefront Brands in 2021, Poppen advised restaurant franchisors on menu price, merchandising and CRM strategy for Personica (formerly Fishbowl Inc.). He previously served as VP of Marketing for Bojangles’ Restaurants, and held product and consumer marketing team leadership roles for Lowe’s Home Improvement. He is an adjunct instructor in the Department of Marketing at UNC Charlotte, where he received his MBA.